I recently came across the very interesting “Digital News Report,” a survey done by the Reuters Institute for the Study of Journalism. It has some encouraging findings for those who care about the quality and future of journalism.
According to the findings, more and more people are paying for their news. In the UK, the percentage of people paying for some kind of digital news content jumped from 4% to 9% from 2012 to 2013.
The chart shows an increase in people paying for news in all the countries that were polled, except Denmark.
What’s even better is the chart that shows the age group of those who pay.
The digital generation is actually prepared to pay for news online. Remarkable. As time goes by, I imagine this chart will flatten out as the 25-34s get older and the 18-24s start earning some cash.
Maybe journalism has a future after all?